A leader once asked me if it would be a good idea to require people to turn on their cameras in meetings.
While I believe video improves collaboration, the answer was, “Personally, I wouldn’t mandate it.” When you mandate something, you will likely put people into a mindset of obligation.
Start by looking at why they don’t want to turn them on. Do they have camera fatigue? Are your meetings poorly formed, and it’s easier to checkout without the video?
There can be many reasons people don’t want to turn on their cameras. What I know is you’re going to get further by inviting them rather than telling them.
I’ll often say things like, “What I know is that collaboration is greatly enhanced when we can see each other. So, if it works for you, I’d love it if you’d join me on camera.”
Invitations will get you much further than demands. Not just in video chats, but in everything the team does.
You’ve got this.